GTM engineering & automation, for B2B teams that live on booked meetings

Why grow, when you can ascend.

We design, build, and run the outbound systems that turn cold B2B markets into booked meetings, for 200+ B2B clients. You own everything we build. The infrastructure, the data, the copy. No black box, no lock-in. We run it, tune it, and scale it with you.

Book a strategy call See the proof
30 minutes. You leave with a concrete plan, whether we work together or not.
A typical engagement at day 90:
2,400
signals
1,900
enriched
1,000
sent daily
750
replies monthly
190
positive replies
65
booked monthly
$50M+
In tracked pipeline
8×
Average sales-call lift
200+
B2B clients served
120+
Systems our clients now own
Trusted by professionals from
GoogleMicrosoftAmazonTeslaIBMNikeWalmartShellMercedes-BenzUnileverExxonMobilKPMGEYJ.P. MorganNovartisL'OrealCiscoUnited NationsWorld Health OrganizationThe GuardianMaerskCaterpillarRenaultMANDr. OetkerDecathlonRoyal EnfieldAir IndiaSaudi AramcoInfosysWiproTCSHCLTechCognizantICICI BankKotak Mahindra BankAxis BankAirtelLarsen & ToubroParleShiprocketLuLu HypermarketCarWaleThaelyOlaplexSmyttenTypsy BeautyYoga BarApollo 24/7Aditya Birla GroupSendr.ai

What we build.

Five disciplines, one team

Real results, engineered.

23 case studies, in full

Client names withheld under NDA. References available on the call.

GTM strategy · 01

AI conversational SaaS company

White-labeled lead generation & GTM engagement
8×
Sales call growth
2 → 8
From monthly calls to weekly calls

“We went from 2 sales calls per month to 8 per week. That's an 8x increase. Their approach is methodical, rigorous, and it works.”

CEO, AI conversational SaaS company

Challenge

The company struggled with inconsistent lead generation and low outbound performance despite using traditional GTM strategies like cold calling and email outreach.

Solution

We implemented a targeted multi-channel outbound strategy focused on refined messaging, qualified prospect targeting, and scalable pipeline generation.

Results

Sales calls went from 2 per month to 8 per week. Trial conversions rose, and outbound became the primary acquisition channel.

GTM strategy · 02

HRTech SaaS company

White-labeled GTM strategy engagement
$1M
Pipeline generated
120-day
GTM transformation

“They helped us see what we couldn't see from inside the building. $1M in active pipeline within 120 days. The results speak for themselves.”

CEO, HRTech SaaS company

Challenge

The company had a strong product, but the messaging failed to resonate externally, resulting in stalled pipeline growth.

Solution

We refined the positioning, rebuilt the messaging from the buyer's perspective, and launched a focused outbound GTM strategy.

Results

$1M in active pipeline within 120 days, with positioning that finally reflected the product's real value.

GTM strategy · 03

AI feedback SaaS company

White-labeled outbound & pipeline generation engagement
40+
Meetings per month
1,000+
Emails daily

“The system they built generates 40+ meetings per month with exactly the right people. It runs like clockwork.”

Founder, AI feedback SaaS company

Challenge

The company relied heavily on manual LinkedIn outreach, making pipeline generation difficult to scale consistently and predictably.

Solution

We implemented a scalable cold outbound system using multi-inbox email infrastructure, AI-powered lead qualification, and trust-based outreach supported by social proof and authority content.

Results

40+ qualified meetings per month from 1,000+ emails per day, with lead qualification automated end to end.

GTM strategy · 04

Enterprise AI SaaS platform

$3.7M
Pipeline built
$2.1B
Global retail engagement

Challenge

Struggled to stand out in a crowded market and reach enterprise decision-makers.

Solution

Hyper-targeted messaging with multi-stakeholder outreach and enterprise-focused positioning.

Results

Generated a large enterprise pipeline and secured high-value global engagements.

GTM strategy · 05

Enterprise AI platform

$3.4M
ARR pipeline
68
Enterprise opportunities

Challenge

Difficulty reaching technical decision-makers and breaking through market noise.

Solution

Account-based outbound strategy with highly technical messaging for enterprise audiences.

Results

Opened strategic enterprise conversations and built a strong pipeline.

GTM strategy · 06

AI-powered personalization platform

$3M+
Pipeline influenced
10×
Market expansion

Challenge

Limited market reach with only a few verticals and unclear positioning in a highly competitive SaaS space.

Solution

Rebuilt GTM strategy by expanding into 38+ verticals, refining messaging, and aligning product positioning with real market demand.

Results

Expanded total addressable market by 10x and contributed to $3M+ pipeline growth through improved positioning and targeted outreach.

GTM strategy · 07

Cold outbound agency

1,000+
Meetings booked
20+
Markets reached

Challenge

Needed scalable systems to maintain quality and consistency across high-volume outreach.

Solution

Built automated outbound systems with A/B testing, LinkedIn outreach, and workflow optimization.

Results

Scaled meeting generation globally while maintaining performance and generating new revenue.

GTM strategy · 08

PR & brand strategy agency (IND)

130+
Total meetings
35
Meetings in the first month

“I am confident that the streak (of closes) will continue. Thanks a million for your efforts.”

Shilpa, founder, PR & brand strategy agency

Challenge

PR services were growing but design services underperformed. Networking, SEO, and referrals were not producing the high-value, design-centric accounts the agency wanted.

Solution

Targeted outreach to corporations and large enterprises highlighting integrated PR and design value, with differentiated messaging for startups versus MNCs. 24 meetings booked in the first 12 days.

Results

130+ meetings including MNCs like Decathlon, Jockey, and Parle, with multiple deals closed at $3K to $7K per client. The agency hired two new team members to handle the volume.

GTM strategy · 09

GTM engineering agency

10+
New clients closed
12+
Clients retained

Challenge

Stalled deals, unclear positioning, and high risk of client churn during a critical phase.

Solution

Reworked GTM strategy, improved messaging and proposal flow, and directly supported closing conversations while rebuilding trust with existing clients.

Results

Closed 10+ new clients from previously stuck deals while retaining 12+ existing clients, stabilizing revenue and driving continued growth.

GTM strategy · 10

Medical & healthcare marketing agency (AUS)

$36K
Contracted revenue
40+
Qualified appointments

“For the 2-3 months that I've worked with you, you have been the main, constant, reliable source of income for my agency.”

Yee, founder, medical & healthcare marketing agency

Challenge

Years of VAs, Facebook ads, SEO, and referrals produced unpredictable results, unqualified leads, and slow organic growth.

Solution

Shifted to targeted cold email and LinkedIn outreach against a precisely defined ICP, with structured follow-ups nurturing each lead to a sales conversation.

Results

40+ highly qualified appointments and 2 to 4 new clients closed every month, over $36K in contracted revenue. The agency now white-labels the same system to its own B2B clients.

GTM strategy · 11

Financial advisor marketing agency (USA)

72
Qualified appointments in 90 days
$60K+
Contracted revenue

“My calendar is packed full of appointments and the show up rate is very high. I've already closed 5 new clients in just one month.”

Cassie, founder, financial advisor marketing agency

Challenge

A new agency dependent on Facebook Ads with high costs and low ROI, unable to scale client acquisition without proportionally increasing the budget.

Solution

Replaced the ad-centric approach with high-volume, personalized cold email and LinkedIn outreach to decision-makers at financial advisory firms, backed by a systematic follow-up sequence.

Results

72 qualified appointments within 90 days, averaging 5 to 7 new client closes per month and $60K+ in contracted revenue, without increasing marketing spend.

GTM strategy · 12

E-commerce marketing agency (USA)

40+
Qualified appointments
5
Clients closed in one week

“Honestly, these guys are amazing. Everything was flawless and if I ever have to go the appointment setting route again, I'm coming back to them, no matter what.”

Bikram, founder, e-commerce marketing agency

Challenge

A stagnating agency whose offer did not match its market. Previous appointment-setting agencies had delivered minimal growth.

Solution

Rebuilt the service offer around a newly identified ICP, coached the founder on it, then launched a tailored cold email and LinkedIn campaign with lead-handling systems ready for the volume.

Results

40+ qualified appointments and 5 new clients closed in a single week, moving the agency from stagnation to a scalable growth footing.

GTM strategy · 13

Childcare marketing agency (AUS)

30+
Booked appointments
$25K+
Revenue generated

“If you are not using them, you are literally just leaving money on the table.”

Martin, founder, childcare marketing agency

Challenge

Heavy reliance on referrals and expensive ads with no consistent lead flow.

Solution

Implemented targeted cold email and LinkedIn outreach with personalized messaging and structured follow-ups.

Results

30+ booked appointments with childcare center directors, strategic partnerships closed with 10+ centers, and over $25K in revenue directly attributable to the campaign.

Automation · 01

Marketing consultancy

AI automation engagement
200+
Leads processed daily
85%
Less manual work

Challenge

Manual lead qualification causing missed opportunities, double bookings, and inefficiencies.

Solution

AI-powered system for lead qualification, scheduling, CRM updates, and follow-ups.

Results

Streamlined operations, increased meeting volume, and eliminated manual workload.

Automation · 02

Real estate agency owner

$75K
Additional monthly revenue
61%
Lead conversion increase

Challenge

Inability to identify high-intent leads, resulting in missed opportunities and wasted effort.

Solution

AI-powered email analysis and lead scoring system with automated routing and CRM integration.

Results

Faster response times, higher conversions, and significant revenue growth.

Automation · 03

B2B consulting firm

400%
More qualified leads
70%
Cost reduction

Challenge

Manual prospecting consuming time and high costs with low-quality leads.

Solution

Automated lead generation system with scraping, enrichment, and AI-based qualification.

Results

Generated consistent qualified leads while drastically reducing costs and manual effort.

Automation · 04

SaaS company

95%
Fewer data errors
Real-time
Project updates

Challenge

Customer data scattered across multiple tools, causing delays, errors, and inefficient workflows.

Solution

Integrated automation system syncing data across platforms with real-time updates and notifications.

Results

Eliminated manual data handling, improved accuracy, and enabled real-time system synchronization.

Automation · 05

E-commerce business

300+
Messages triaged daily
90%
Faster response time

Challenge

Poor communication prioritization leading to missed critical issues and customer dissatisfaction.

Solution

AI-driven system that analyzes, prioritizes, and routes customer messages based on urgency and sentiment.

Results

Improved response efficiency, reduced churn, and ensured critical issues are handled instantly.

Automation · 06

Digital marketing agency

$2.5K
Monthly labor savings
80%
Less manual work

Challenge

Manual content workflows consuming 20+ hours weekly, causing team burnout and limiting scalability.

Solution

Multi-flow automation system that converts videos, generates captions, tracks trends, and manages content calendars automatically.

Results

Scaled content production significantly while reducing workload and enabling the team to focus on strategy.

List building & CRM · 01

Marketing agency (AUS)

10K+
Leads per month, pipeline
80%
Data accuracy improvement

Challenge

Inconsistent and low-quality lead data affecting outreach campaigns.

Solution

Developed automated list-building workflows combining scraping tools, enrichment APIs, and CRM integration.

Results

Built a consistent monthly pipeline of 10K+ high-quality leads with significantly improved data accuracy.

List building & CRM · 02

B2B SaaS company (UK)

50K+
Verified leads built
3×
Campaign efficiency

Challenge

Poor targeting and low-quality lead lists affecting outbound performance.

Solution

Defined the ICP clearly and built segmented lead lists using Sales Navigator, Crunchbase, and enrichment tools.

Results

Improved lead quality significantly, resulting in 3x better campaign performance and higher response rates.

List building & CRM · 03

AI-powered personalization platform

38+
Targeted verticals built
5M+
Outbound data points

Challenge

Limited and unstructured prospect data restricting campaign scale and targeting accuracy.

Solution

Built segmented lead databases across 38+ verticals and used data-driven targeting to identify high-value prospects, including competitor audiences.

Results

Enabled large-scale outbound campaigns with improved targeting precision, leading to acquisition of high-value accounts from competitors.

List building & CRM · 04

GTM engineering agency

200+
Clay tables built
70%
Cost reduction

Challenge

High operational costs and client churn risk due to expensive data tools and inefficiencies.

Solution

Custom-built scraping and data systems replacing costly tools with scalable alternatives.

Results

Reduced costs significantly, retained clients, and created new revenue streams.

Process is everything.

Measured on booked meetings
01 · Audit

Find the leak

We analyze positioning, data, and workflows to find where growth breaks down.

02 · Strategy

Rebuild the message

Define the ICP, rewrite messaging from the buyer's view, pick the channels.

03 · Build

Install the machine

Implement the system: infrastructure, copy, enrichment, automation.

04 · Scale

Optimize on pipeline

Tune against booked meetings until growth is consistent and predictable.

In their words.

Client stories on camera
Dave Cannell, CEO of Sendr.ai · on the GTM engagement
Hannah Carlson, founder of Inertia Growth · on the automation engagement
Abbas Somji, founder of The Playbook Agency · on working with us
“If you are not using them, you are literally just leaving money on the table.
Martin, founder of a childcare marketing agency
Strategy is easy. Execution is rare. Every system that leaves this shop is designed by me.
Adnan Manna, head GTM engineer & founder
Work with Adnan
Not ready for a call?

We'll prove it with a free pilot campaign.

We build a small outbound pilot aimed at your ICP, on our infrastructure, at no cost. You judge us on interested responses, not promises. If the pilot doesn't get interest in your offer, you've lost nothing.

Claim a free pilot

Straight answers.

Before you book
For: B2B companies with a proven offer and room to take 20+ sales calls a month.
Not for: pre-product startups, B2C, or anyone who wants leads without sales follow-through.

It depends on your offer and market, and we won't pretend otherwise. The benchmarks we run against: 2 to 3% of sends reply, 15 to 50% of replies are positive, and 30 to 50% of positives book. We are measured on booked meetings, not opens.

Warmed inboxes, authenticated domains (SPF, DKIM, DMARC), conservative sending volumes, and continuous deliverability monitoring. Reaching the primary inbox is the whole game, so it gets engineered first.

Yes. We audit your positioning, data, and workflows to find where it breaks, then rebuild the weak links instead of starting over.

In most cases, yes. We build around your CRM and stack using tools like Clay, Smartlead, Prospeo, and n8n, connected through native integrations or APIs.

A focused onboarding, then regular checkpoints. We handle the build and the execution; you stay informed and keep final say on messaging.

Your next $1M in pipeline starts with one call.

30 minutes. You leave with a concrete plan, whether we work together or not.
We onboard a handful of new clients each month. That's the whole roster.